8 Ways to Do Local SEO Without Building Content
If you want to win at local search engine optimization (SEO), but you don’t want to depend on content marketing, you can do that! Keep reading to learn how.
SEO
Learn how to rank your website on Google and other search engines with Search Engine Optimisation.
SEO Tutorial For Beginners – Learning SEO
Welcome to our guide on Search Engine Optimization (SEO). Whether you’re here to just learn a new skill or to rank your own website, we’ve got you covered.
Why SEO Matters More Than Ever
If you want to get traffic to your website, it’s essential to understand Search Engine Optimization (SEO).
How Does Google Work?
To understand SEO it’s important to know how Google works. The search engine is complex, but they’ve revealed a fair amount of key information over the years.
SEO Factor #1: Search Intent
One of the most important Google ranking factors is search intent. In other words, when you type a search into Google, you’re looking for something specific.
SEO Factor #2: Backlinks
When a website links to your website, that is a backlink. Generally speaking, the more backlinks a page has, the more authoritative and trustworthy it is.
SEO Factor #3: Page Speed
Page speed is how fast a page loads in the browser. Fast pages can be viewed almost immediately while slow pages take longer to appear. Page speed matters.
SEO Factor #4: User Experience (UX)
In recent years, Google has started using a machine learning algorithm called RankBrain to determine whether users are satisfied with search results.
SEO Factor #5: Content Freshness, Accuracy & Depth
Google cares very much about giving searchers the right content. To ensure they deliver the best results, they look at several different things.
SEO Factor #6: Site Authority
What makes a site authoritative? While Google doesn’t have a specific list of things, there seem to be a few commonly agreed-upon things.